Netflix: Outerbanks Season 3 Promotion

Netflix Goes Big with Poguelandia Music Festival to Promote Outerbanks Season 3 Premiere

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We had the privilege of partnering with MKG, Netflix’s event marketing agency, to build an interactive online experience to drive registrations for Poguelandia, a one-day music festival promoting the season 3 premiere of Netflix’s hit show Outerbanks. We designed and built a custom interactive microsite, geared towards attracting true Pogues to the music festival. The web experience was a big hit and far exceeded the client’s expectations.

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With an unprecedented spike in traffic to over 150,000 sessions in the first hour of launch, we were able to help the client sell out the music festival in just one day.

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